Volkswagen Brand Product Planning Intern null

About Volkswagen Group

The Volkswagen Group is one of the first and most successful international partners in China’s automobile industry, growing alongside it for four decades. Volkswagen Group China’s business scope includes the production, sales, and services of vehicles and parts, such as engines and transmissions. The Group is represented by many auto brands in all segments, including Volkswagen Passenger Cars Brand, Volkswagen Commercial Vehicles, Audi, ŠKODA, JETTA, Porsche, Bentley, Lamborghini, and Ducati, etc.

Your role

Department Mission:

At VGC, the VW Brand Product Marketing department is responsible for ensuring a customer-oriented product portfolio that supports VW brand positioning and maximizes brand sales potential. The region China is currently the most significant market of the Volkswagen group. Therefore the department is looking for an intern to support the Product Marketing team. During the internship, you will truly get in touch with the daily business operations and gain precious working experience.

Your Responsibilities:

• Analyzing market trends and competitors’ strategies
• Analysis of competitor, features, and technological/legal trends
• Real-time equipment analysis (for each car project at the different milestones)
• Marketing analysis (price index, price trend) and information feedback
• Support of daily business activities

Training & development

As a result of innovations and changing requirements, the variety of projects and tasks is constantly growing for them as a company and that is why Volkswagen systematically and sustainably promotes the future-oriented development of its employees. Supervisors regularly discuss the employee's qualitative development and assist in individual career planning and these are then coordinated with the personnel officer to introduce appropriate personnel development measures.

Compensation & benefits

Volkswagen Group offers:

• Remuneration 150 RMB/day for Bachelor, 180 RMB/day for Master students gross.
• Housing allowance of up to RMB 4000 for students who are not Beijing residents and are not studying in Beijing.
• Internship certificate (Only if the actual duration lasts more than 3 months where stability and sense of obligation are demonstrated).
• Strong brands, excellent products and image, international working environment and global network, good management, teamwork, open communication & feedback.

Career progression

As a Top Employer, Volkswagen Group China values the outstanding talent of each and every employee by offering opportunities for growth. Volkswagen believes that the company's development as a whole is the direct result of the progress made by each individual employee. 

Work-life balance

Volkswagen Group promotes a positive work-life balance by offering flexible working conditions in line with individual needs and requirements. The company's remote work option ensures more freedom, flexibility, and autonomy in the new working world.

Culture & vibe

Volkswagen Group is an employer with an open corporate culture and corporate values that are reflected in the actions and conduct of its employees. The company's employees are also its top priority, as the employees represent the key factor that leads to the success of its services.

About you

Required qualifications:

• Major in Marketing/Business or industrial engineering with profound analytical, strategic, and entrepreneurial skills
• Experience in the automotive industry and/or knowledge of the car production process would be beneficial
• Knowledge of the entire Microsoft Office package
• Fluent in spoken and written English. German language skills would be beneficial

Sources

The following sources were used in researching this page.

• volkswagengroupchina.com.cn/en/volkswagengroupchina/aboutvgc
• volkswagengroupchina.jobs2web.sapsf.cn/vgcbeijing/content/Life-at-Volkswagen/?locale=en_GB
• volkswagen-groupservices.com/en/career/corporate-culture-benefits
• youtube.com/@volkswagen