Marketing Specialist - Graduate (Start ASAP)

Job Description

• Assist in conducting market research, interviews, etc. for company brand and marketing events, and form insightful reports. Plan, organize, and execute brand communication or marketing activities
• Coordinate with relevant teams to break down the company's strategic propositions into specific marketing strategies, and create promotional materials such as content case studies, product go-to-market introductions, and explore different forms of presentation (such as promotional graphics, videos, etc.)
• Independently organize and implement small to medium-sized events in a specific industry or theme, coordinate and align multiple departments to form a consensus on market objectives, and support business acceleration and the sustainable shaping of brand mind and influence
• Assist in refining the positioning and propositions of Alibaba Cloud's brand, assist in improving brand management standards, and understand customer needs to create creative expressions such as desirable gift ideas
• Help the team achieve more efficient positive user growth through the application of growth models

Position Requirement

Basic Qualifications:

• Insight into society, proficient in social media, passionate about the internet, and have a keen market sense
• Passion for marketing, with excellent creative ability and presentation skills, and have their learning methodology and logical thinking
• Strong learning ability, curiosity about new things, good communication and teamwork skills, adept at independent thinking and reflective summarization

Preferred Qualifications:

• Proficient in English communication skills
• Internship experience in marketing planning in campus or internet companies
• Good project management skills and time management skills